What’s the difference between branding and marketing? Let’s start with basic definitions: Branding is the process of creating your brand; your company’s identity. Marketing is your business taking action. It’s positioning, offering, gaining…
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What is “personal” branding, a buzzword, a fad? Personal branding is the professional memory of yourself that you create. It’s quantifying how you portray yourself professionally. If you don’t think you have…
What is an influencer in today’s world? An influencer is someone who motivates thoughts, decisions, and behavior. Today, that usually refers to someone who does so through social media. Traditionally, it means…
Let’s talk about the future of social networking, and what exactly we mean by that. Overall, your future online is…more security, less ads, decentralized, and open source (transparent). What is Social Networking?…
Social media ROI is attainable, and you don’t need a big office space of well-supervised hipsters to do it. Here’s the short and fast of getting a return on your social media…
Unless you’ve been living in a cave deep in the Congo with absolutely no ties to the modern world, you’d know that social media platforms are a staple in the culture at…
Thanks to the merging of everyday life and the internet, there have been a lot of changes as to how we view the world and choose our digital strategies. Things aren’t so…
I know you’ve seen it because I have too when it comes to branding on social media. We’ve seen the rags to riches stories of the digital age time and time again……
In the twenty-first century, where social media growth is on everybody’s mind, it’s hard to find someone that’s not involved with social media in some shape or form. Everybody has their reasons.…
Marketing is one of the most important part of business, and that’s not even up for debate. The business with the best product can’t sell that million-dollar product if nobody even knows…
